CBS Sports needed a smarter way to drive live event participation and maximize viewer engagement during high-stakes moments. With Admiral's Journey Shaping technology, they delivered the right message at the right time—turning anonymous visitors into loyal video viewers.
See how they leveraged targeted campaigns, real-time adjustments, and seamless integration, to drive high eCPM and conversions.
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This case study was key to Admiral's VRM platform being chosen as the Digiday Technology Award Winner for "Best Marketing Automation Platform".
